David Ashton
Southern Insurance Group
Greenville, South Carolina
“You can screen the leads and see which ones are going to be a higher value… You can throttle the volume down, but increase the quality.”
“I think it typically fluctuates depending on the year and how aggressive we are with purchasing leads. Somewhere between $100,000 to a quarter million dollars of premium… [from] our production from those Claim-it leads.”
“Say you’re going to go from your state to a neighboring state – the program can be incredibly beneficial because you can open up your appetite to include that other state, which can help get the lead volume if you’re trying to satisfy a carrier requirement.”
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Keywords: visibility; SEO; web presence; Claim-it; new agents; prospect info; quality referrals; personal lines; commercial lines; high-intent; $100k-$250k/annual new premium; carrier requirements; multiple states; CRM
