Take a look at some of the growing insurance consumer buying trends that we’ve uncovered in our insurance shopper data in 2024.
Top Insurance Consumer Growth Trends in 2024
read more
IA Advantage Blog
Insurance marketing advice and industry news for the independent insurance agent channel.
Harnessing the Power of Data Analytics for Independent Insurance Agents
In the insurance industry, where even the smallest decision you make can impact client satisfaction and your agency’s success, data analytics are crucial. By effectively leveraging data, independent agents can gain valuable insights which help them to optimize internal operations, improve or enhance customer relationships, and most importantly, drive sustainable growth.
How To Get More Claim-it Referrals: The Secret You Didn’t Know
Claim-it Referrals are high-intent insurance referrals you can claim in real time — but there’s a secret for turning referrals into clients.
Your New Insurance Company Appetite Guide – June 2024
Discover coverage options from our newest insurance company partners, Jewelers Mutual, FloodSimple and RT Connector. Dive in now to find your next trusted insurance partner!
6 Top Video Creation Tools for Independent Insurance Agents
Video is crucial for showcasing your agency to insurance prospects. Create dynamic agency videos easily with these video creation tools.
Mastering Digital Marketing in the Insurance Industry
Helping your independent insurance agency stand out online comes down to quality digital insurance marketing. Here’s where to start.
Trusted Insurance Markets for Your Personal Lines Prospects
Looking for a personal lines insurer who has an appetite for your prospect’s business? Be sure to check out our list of insurance company partners who may be able to help!
What Are High-Intent Insurance Prospects and How Can I Attract Them to My Agency?
Targeting high-intent insurance prospects is the key to building a reliable book of business — but what exactly is a high-intent prospect?
Best of 2023: What IA Success Looks Like
Reflect on 2023 with TrustedChoice.com, and see what changed for independent insurance agents nationwide this past year.
Your New Insurance Company Appetite Guide – November 2023
Need to write home insurance in Florida? Small Business insurance in California? We have two new insurance company partners featuring these appetites and more. Keep reading!
Claim-it Opportunity Trends
In case you haven’t heard, the number of available Claim-it Referrals has skyrocketed over the last 12 months. With that kind of activity, you must be wondering what types of opportunities are coming through the Claim-it pipeline. Here’s a look!
Cyber Insurance Trends
Most of us encounter phishing or spoofing scams regularly nowadays. It stands to reason that requests for cyber liability insurance have increased…but by how much? Here are some interesting trends around who is looking for cyber insurance and which insurance companies in our network can help you with your next policy.